Irish Sport Matters  
    Sport Matters
    Six Reasons
    Sport Pays its Way
    Investing in Our Future
    Globally Respected
    Reasons Why
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  Sport Matters
1.  Participation in Sport Improves Public Health
1.9 million deaths globally each year are attributable to physical inactivity  
Reduces risk of cardiovascular disease, diabetes and osteoporosis  
UK research has found that physical inactivity costs them up to 11% of the Health Budget  
Think of the role sport could and should play in the health of our nation.

2.  Sport Contributes to the Economy
Estimated that sport contributes at least a 12 fold return on State investment  
Sport contributes approximately 1.7% of Ireland’s GDP  
1,500 jobs created by the National Governing Bodies of Sport and Local Sports Partnerships  
Without the contribution made by sport we would have to borrow even more money.

3.  Sport Builds Communities
15% of adults volunteered in sport in the last 12 months which is the equivalent of 400,000 adults  
32% of the adult population are members of at least one sports club  
59% of players socialise regularly with fellow participants as do 53% of volunteers  
Sport is at the heart of our sense of community  
It will help sustain us in the difficult times ahead.

4.  Sport Establishes Pride in Ireland at Home and Aboard
46% of the population have attended at least one event in the last year  
808,000 people watched the 2009 All Ireland Football Final on RTE with 771,000 watching the Hurling Final  
Over 40 million overseas viewers watched Ireland in the Six Nations 2009  
Sport is an investment in the worldwide Irish community. It helps enrich our Irishness.

5.  Sport Drives Tourism
420,000 people visited the Race Village during the Galway Stopover over a two week period  
62.8 million TV viewers globally watched Rally Ireland in 2007  
The 2009 Tour of Ireland cycle race was broadcast to a global audience of 20 million by 220 broadcasters in 180 countries  
Think of the number of indirect jobs sustained by those both participating in sport and attending sporting events.

6.  Sport Makes Us Feel Good
Sport is a consistent bright spot in a difficult year  
Imagine 2009 without:  
  - GAA’s 125 years celebrations  
  - Grand Slam Success  
  - Bernard Dunne  
  - Leinster and the Heineken Cup  
  - Shane Lowry and the 3 Irish Open  
  - The Irish Lions  
  - Olive Loughnane, Derval O’Rourke and David Gillick at the World Athletics Championships  
  - Katie Taylor and another European Boxing Championship  
  - John Joe Nevin and World Bronze Medal  
  - Kilkenny’s 4th Hurling Championship in a row  
Think of a world without Irish sporting success.

 
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The Federation of Irish Sports, Sport HQ, 13 Joyce Way, Park West Dublin 12  T +353 1 625 1155  F +353 1 625 1198  E sarah.oconnor@irishsports.ie